Record your records and in order

The birth of the Guinness book of records, contrary to popular belief and those who must enliven the world of erroneous facts with Wikipedia, the Guinness book of record originates from the James Gate brewery, in 1945 previous to these
“game bird deliberations”the good folk at Guinness upon taking count of kegs delivered, pints sold, and monetary taking and generally whilst doing the “books” for the year discovered such a rise it was remarked they had a “record breaking year” - staff were rewarded and as a morale booster a record was set to beat for the following year with promises of big returns for big returns. Staff took part in their own small contests within the brewery to challenge each other, how many cart loads can we load today etc, much akin to Hell Drivers but in a Brewery., and thus started a competition which was to turn into what we know today The Guinness book of records – it literally was just the Guinness record book but blossomed into so much more
Who knows why sales went through the roof that year it may be interesting to consider the following facts though:
Probably due to the fact December 3 - Oranges go on sale in Ireland for the first time since the end of World War II (easing the hangover did we start drinking more as hangovers became easier)
World War II was over.
This was during the brief period when opiates where included in chocolate manufacturing.
Elvis
Availability of the vulcanised rubber prophylactic ,ushering in the end of the withdraw method.
Aurora Borealis spotted in the skies